Social Media Manager

Ankeny, IA

Type: Full-Time, Remote

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Position Summary

The Social Media Manager is responsible for shaping, executing and optimizing the social media strategy across all owned channels to elevate the Mom’s Meals brand and meaningfully engage key audiences. This role manages content creation, channel publishing, influencer partnerships, community engagement, analytics and social listening. They collaborate closely across the marketing team to ensure content is aligned, timely, on-message and strategically advancing business goals.
The ideal candidate is a proactive storyteller and digital strategist who understands the role of social media in advancing brand reputation, thought leadership and growth. They are creative, resourceful and capable of creating thumb-stopping content even with limited resources and a regulated communications landscape. Brings proven experience building and managing influencer or ambassador programs, including sourcing partners, negotiating collaborations, managing contracts/deliverables and measuring impact. Thrives in fast-paced environments, confident using data, insights and social listening to guide decisions.
Prefer local/hybrid (onsite 3 days/week), but open to considering fully remote with travel to the Ankeny headquarters quarterly.
Benefits
Our employees enjoy a generous package of benefits that we are thrilled to provide, and feel is part of what makes us different as an employer. We value our team members, and this is one way we can show it.
Benefits include:
-PTO, holiday pay and holiday of choice
-401(k) match
-Life insurance
-Short-term disability
-Health, dental and vision insurance
-Maternity/paternity leave
-Health savings account (HSA)
-Flex spending accounts (FSA) – health and dependent
Position Responsibilities may include, but not limited to:

  • Develop and manage a strategic social media plan and editorial calendar aligned with business goals. Identify opportunities for thought leadership, storytelling and amplification to support brand goals
  • Develop and manage influencer and ambassador partnerships — including sourcing, contracting, briefing, and coordinating content — to amplify brand storytelling and reach key audiences
  • Create, edit and publish posts across all social platforms. Produce or coordinate creation of graphics, short-form video, animations and other assets. Ensure all content meets brand and accessibility standard
  • Monitor, moderate and respond to community engagement in alignment with brand and company guidelines
  • Work closely across the Marketing team on messaging priorities and collaborate to support integrated campaigns, events and storytelling initiatives. Partner with Human Resources and other internal teams for internal culture content, recruitment marketing and other awareness opportunities
  • Track social and influencer campaign performance using analytics dashboards, measure engagement, reach, sentiment, and impact. Provide actionable insights to improve content strategies
  • Conduct social listening to identify trends, risks, opportunities, audience behaviors, and competitive insights. Provide actionable insights to improve brand reputation and/or campaigns
  • Protect the brand by ensuring all content — internal or creator-generated — meets regulatory, privacy, and brand standards
Required Skills and Experience

  • Bachelor’s degree in Marketing, Communications, Journalism, Digital Media, or related field
  • 4–7 years of experience managing social media for a brand, agency, nonprofit, or communications-driven organization
  • Proven experience developing and managing influencer or ambassador programs across multiple tiers (micro to macro creators)
  • Expertise in major social platforms (Facebook, LinkedIn, Instagram, X, YouTube) and emerging channels
  • Strong writing, editing, and creative development skills across formats (copy, graphics, video)
  • Proficiency with social media management and reporting tools.
  • Ability to interpret social analytics and use data to inform content strategy, engagement approaches, and influencer ROI
  • Understanding of brand management, reputation management, and the nuances of communicating in regulated environments
  • Highly organized and able to prioritize and drive efficiency in your work to deliver on time in support of aggressive goals
  • Ability to thrive in a fast-paced, dynamic environment with a focus on innovation and growth
Preferred Skills and Experience

  • Experience in health care, senior care, nutrition, or other regulated industries
Physical Requirements

  • Repetitive motions that include the wrists, hands and/or fingers
  • Sedentary work that primarily involves sitting, remaining in a stationary position for prolonged periods
  • Visual perception to perform job including peripheral vision, depth perception, and the ability to adjust focus

Our Mission

Improving Life Through Better Nutrition at Home

Core Values

Teamwork

Relentlessly Dependable

Appreciation & Respect

Innovation & Constant Improvement

Delivering Excellence

Company Overview

Mom’s Meals is a home-delivered meal service providing fully-prepared, refrigerated meal solutions directly to homes nationwide. For over 20 years, we’ve provided seniors, patients recovering post-discharge, and those managing chronic conditions with tailored nutrition solutions that support individual and unique needs. If you’re passionate about the wellbeing of others and truly want to make a difference, Mom’s Meals could be the place for you! We’re a family-operated company looking for fun, compassionate, and friendly people to join our team.

Equity & EOE Statement

At Mom’s Meals, we recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to innovation and excellence; therefore, we encourage people from all backgrounds to apply to our positions. Please let us know if you require accommodations during the interview process.

Mom’s Meals complies with all applicable federal and state non-discrimination laws. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.

Effective Date: February 18, 2026

Last Reviewed Date: September 1, 2020

PurFoods, LLC and our affiliated companies (“PurFoods,” “we,” or “us”) are committed to protecting your privacy and are providing the following details regarding how we collect and use the personal information of California residents who are PurFoods employees, independent contractors, job applicants, owners, directors or officers (and their emergency contacts and recipients of employment benefits) (each a “California Employee”).

We are providing this information under the California Consumer Privacy Act. Please read this Privacy Notice to California Employees carefully and provide it to your emergency contacts and recipients of employment benefits.

PurFoods may collect the following categories of personal information:

  • Identifiers, such as name, contact information, online identifiers and Social Security numbers and other government-issued ID numbers;
  • Personal information, as defined in the California customer records law, such as name, contact information, education information, employment history, financial information and medical and medical insurance information;
  • Characteristics of protected classifications under California or federal law, such as sex, age, race, religion, national origin, disability, medical conditions and information, citizenship, immigration status, request for leave and marital status;
  • Biometric information, such as fingerprints;
  • Internet or network activity information, such as browsing history and interactions with our and other websites and systems;
  • Geolocation data, such as device location, vehicle location and IP location;
  • Audio, electronic, visual, and similar information, such as photographs or audio or video recordings created in connection with our business activities;
  • Professional or employment-related information, such as work history, prior employer, information relating to references, details of qualifications, skills and experience, human resources data, and data necessary for benefits and related administration services;
  • Inferences drawn from any of the Personal Information listed above to create a profile or summary about, for example, an individual’s preferences and characteristics.

We use California Employee personal information for the purposes of operating, managing, and maintaining our business, managing our workforce, and accomplishing our business purposes and objectives, including for example, using personal information to:

  • Manage workforce activities and personnel generally, including for recruitment, background screening, performance management, career development, payments administration, employee training, leaves and promotions;
  • Perform identity verification, accounting, audit, and other internal functions, such as internal investigations;
  • Administer hiring, promotion, and discipline;
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  • Calculate insurance and other employee benefits;
  • Notify family members in case of an emergency;
  • Maintain and secure our facilities, equipment, systems, and infrastructure;
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  • Conduct research, analytics, and data analysis to assist in planning succession and to ensure business continuity, as well as to design employee retention programs and diversity initiatives;
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  • Monitor use of IT infrastructure, internet access, and electronic communication for unauthorized, unlawful, or inappropriate use;
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  • Operate and manage IT and communications systems and facilities, allocate company assets and human resources, and undertake strategic planning and project management;
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  • Comply with law, legal process, investigations, internal policies and other requirements such as income tax deductions, monitoring, record-keeping and reporting obligations.

We reserve the right to amend this Privacy Notice to California Employees at our discretion and at any time. When we make changes to this Privacy Notice to California Employees, we will post the updated notice on this webpage with a new “Last Updated” date.

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